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White Paper: A Pricing Framework for Product Managers

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whitepaper-pricingWouldn’t it be great if there was a sure-fire formula for pricing that is guaranteed to increase sales and profits.

This whitepaper helps by providing Product Managers with a pricing framework aimed at delivering results in the market.

The following topics are covered in our pricing discussion:

  1. Popular pricing strategies including cost-plus and value based.
  2. B2B pricing methodologies.
  3. The use of conjoint analysis in B2C marketing.
  4. Common win-win pricing techniques.
  5. A Brainmates pricing framework for the planning and execution of pricing to help increase product sales.

Download the Full Article at  - A Pricing Framework for Product Managers (PDF)

 

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Brainmates helps clients to strategise, design and deploy products and services. Our insight, experience and methodology ensures that these are competitive, compelling and profitable. We provide consulting, training and resources to some of Australia's biggest companies.

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1 Comment

  • Humphrey says:

    Great white paper thanks so much Rob and Brainmates!


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