Product Innovation is more than having a good idea. Its about the translation of that good idea into a product or a service, resulting in sustained profitability and a range of other business benefits.
Brainmates offers a range of Innovation services to help organisations select and execute on its good ideas.
- Idea Studio
- Value Prioritisation Workshop
- Competitor Audit
- Trend Analysis
- Investment Justification
- Hypothesis Creation & Validation
Successful products are designed with the targeted end users in mind. This means that end user goals, their behaviour, where and when they may consume the product are interrogated for insights.
Brainmates offers services that immerses organisations in the world of end users so that we can extract and translate user needs into product features.
- Customer Data and Insights
- User Journeys and Stories
- Requirements (Market, Product & Business)
- Product Architecture
- Low & Hi Fidelity Prototypes
Implementation is the final steps towards a product in market. Sometimes as companies spend an enormous effort developing products, help is required to plan for the launch of the product in market.
Brainmates offers a range of Implementation services to help organisations go to market.
- Marketing Plan
- Launch Plan
- Pricing Strategy
- Sales Collateral
Day to Day Product Management
Many products are developed to exchange value with the target market and to drive profitability for the business.
Brainmates helps organisations extend the lifecycle of products ensuring that they continually offer value to the customer and that they maximise financial and other rewards to the business.
- Lean Product Plan
- Product Boost Workshop
- Portfolio Assessment
- Product Management Contract Resource